Aximo connects several kinds of devices in our daily lives and the amount of data evolved by these devices will only surge. The marketers can grip this data to create eye-catching insights, analyze patterns to capture customer interactions and attention, and forecast customer behavior and lifestyle. This further helps to visualize customer preferences and link it to purchase intent. As we on look a transformation from a laptop and desktop-driven age into the mobile-driven world, the advent of new marketing trends is inescapable in the digital world. Do not panic, just keep calm and examine about digital marketing more. Let’s begin with the basics. Digital marketing denotes to all the activities you merge in online to attract aspects and customers to your brand. From search engine optimization (SEO) to content marketing covering the analytics, it holds a broad range of activities you can opt for to enhance your digital footprint and your name in your industry.
This is the process of optimizing your website to "rank" higher in search engine results pages, thereby increasing the amount of organic (or free) traffic your website receives.
This term denotes the creation and promotion of content assets for the purpose of generating brand awareness, traffic growth, lead generation, and customers.
PPC is a method of driving traffic to your website by paying a publisher every time your ad is clicked. One of the most common types of PPC is Google Ads, which allows you to pay for top slots on Google's search engine results pages at a price "per click" of the links you place.